Video: The eco-friendly vuvuzela

Business start-up, social upliftment programme, environmental awareness initiative – the Kelp Environmental Learning Project (K.E.L.P) combines all three to give a completely new twist to the South African soccer fan's trademark vuvuzela trumpet.

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Published on SouthAfrica.info on 9 March 2010.

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'We want to create jobs, make a noise, make people laugh, remind people to be in the moment' – K.E.L.P founder Adam Carnegie (Image: Zoopy TV)

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