Exporting


Pineapple plant to boost exports

10 June 2003 Deputy Trade and Industry Minister Lindiwe Hendricks last week opened a R7-million pineapple processing plant in East London. Collondale Cannery is one of only two pineapple processing factories in South Africa, and has installed a plant with a new evaporator specifically imported for processing pineapple juice concentrate. South Africa accounts for six percent of the world’s pineapple production. The world market is dominated by Thailand, Indonesia, the Philippines and Kenya. South African pineapples are traditionally less sweet and more acidic than those of its competitors. However, a blend between South African pineapple concentrate and that of the country's competitors results in a sweeter product, but with the distinctive pineapple taste unique to the South African product. The new plant illustrates the value of investment in production capacity for export sales and job creation. The new Collondale plant incorporates the latest technology that will enable the company to up its production of pineapple juice concentrate by 50 percent. All of this will be exported, generating sales of R7-million per annum. As a result, the company can now run a full seven production lines from its factory and employ 55 additional people. The Eastern Cape benefits from the growing and processing of pineapples in the region because it is a labour-intensive venture. Collondale currently employs 297 people. Source: Department of Trade and Industry

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